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	<title>Barney Pell&#039;s Weblog &#187; Digital Media</title>
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		<title>Crunchies 2007  Award Ceremony and After Party</title>
		<link>http://www.barneypell.com/2008/01/crunchies-2007-award-ceremony-and-after-party/</link>
		<comments>http://www.barneypell.com/2008/01/crunchies-2007-award-ceremony-and-after-party/#comments</comments>
		<pubDate>Sun, 20 Jan 2008 18:49:28 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Fun]]></category>
		<category><![CDATA[Web/Tech]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=108</guid>
		<description><![CDATA[.flickr-photo { border: solid 2px #000000; } .flickr-yourcomment { } .flickr-frame { text-align: left; padding: 3px; } .flickr-caption { font-size: 0.8em; margin-top: 0px; } Crunchies 2007 After Party, originally uploaded by Zivity. Yesterday I attended The Crunchies, an award ceremony to honor innovation in the tech community. The event was organized by TechCrunch, GigaOm, ReadWriteWeb, [...]]]></description>
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<a href="http://www.flickr.com/photos/zivity/2204173201/" title="photo sharing"><img src="http://farm3.static.flickr.com/2035/2204173201_17c9ab173f.jpg" class="flickr-photo" alt="" /></a></p>
<p><span class="flickr-caption"><a href="http://www.flickr.com/photos/zivity/2204173201/">Crunchies 2007 After Party</a>, originally uploaded by <a href="http://www.flickr.com/people/zivity/">Zivity</a>.</span>
</div>
<p class="flickr-yourcomment">
Yesterday I attended <a href="http://crunchies.techcrunch.com/">The Crunchies</a>, an award ceremony to honor innovation in the tech community.  The event was organized by TechCrunch, GigaOm, ReadWriteWeb, and VentureBeat.  </p>
<p>My personal highlights from the award ceremony were:  </p>
<ul>
<li>Live performance by <a href="http://www.richterscales.com">The Richter Scales</a>, singing &#8220;<a href="http://www.youtube.com/watch?v=I6IQ_FOCE6I">Here Comes Another Bubble</a>&#8220;.<br />
<object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/I6IQ_FOCE6I&#038;rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/I6IQ_FOCE6I&#038;rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object><br />
In case you haven&#8217;t seen the video before, it is must viewing. It combines melody from Billy Joel with acapella (my favorite kind of music) with technology startup themes and humor.  The video opens with a line from my friend and Powerset investor and board member <a href="http://en.wikipedia.org/wiki/Peter_Thiel">Peter Thiel</a> stating there is absolutely not a bubble in technology.  The song later features lyrics such as &#8220;Babies blogging in the womb&#8221; and &#8220;I sold my twenties for a worthless pile of tech stock&#8221;. My friends in the group, Tom Shields and James Currier, invited me to come sing with them sometime, which could be a lot of fun. </p>
<li><a href="http://www.youtube.com/watch?v=YmfP6aXNSis">Fake Steve Jobs accepting the Crunchies award</a> on behalf of Apple for the IPod.<br />
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His speech is totally hilarious. The whole speech is like one big inside joke. I had previously read his book &#8220;<a href="http://www.amazon.com/Options-Secret-Life-Steve-Parody/dp/0306815842">Options: The Secret Life of Steve Jobs, a Parody</a>&#8220;, an autobiography of Steve Jobs as told by Fake Steve Jobs, and this video conveys the parody well.  </p>
<li>A video of my friend <a href="http://novaspivack.typepad.com/">Nova Spivak</a> (Founder of Radar Networks) answering the question about the most important technology innovation.  Given the position he has taken in recent panels we have been on together,  one might have thought he would talk about the Semantic Web, but instead <a href="http://novaspivack.typepad.com/nova_spivacks_weblog/2008/01/fun-with-coolwh.html">Nova argued passionately about the virtues of Cool Whip!</a>
<p><object width="425" height="355"><param value="http://www.youtube.com/v/7Sd4d6SkIRs&amp;rel=1" name="movie" /><param value="transparent" name="wmode" /><embed width="425" height="355" wmode="transparent" type="application/x-shockwave-flash" src="http://www.youtube.com/v/7Sd4d6SkIRs&amp;rel=1"></embed></object></p>
<p>He illustrated many uses of the technology and had had the crowd rolling with laughter.  This also inspired us to attempt to have a cool-whip afterparty, which fizzled out.</p>
<li>Running video commentary by <a href="http://sarahmeyers.wordpress.com/">Sarah Meyers</a>.  Even without the platinum wig and corset she wore during her Party Crashers career (including crashing Powerset&#8217;s Series A Funding Party), she&#8217;s still adorable and very personable.
<li><a href="http://en.wikipedia.org/wik/Luke_Nosek">Luke Nosek</a> from <a href="http://www.thefoundersfund.com">The Founders Fund</a> presenting the awards for &#8220;Best Business Model&#8221; and &#8220;Most Likely To Succeed&#8221;.   While many of the candidates were Founders Fund portfolio companies, I appreciated that he was wearing a Powerset t-shirt (with the grunting pigeon) under his jacket.
</ul>
<p>The After Party took place in the famous Green Room.  My group had to wait a little while to get into the party, which exceeded the capacity of the room.  The wait itself was fun because we were joined in line by MC Hammer.  The party was enlivened by a photo activity sponsored by <a href="http://www.zivity.com">Zivity</a>. In his award introduction Luke Nosek had described Zivity as &#8220;Myspace for Grownups.&#8221;  People took photos with props, costumes, and attitudes, accompanied by several Zivity models.  I included a photo of me (in cowboy hat) with Pearl and Cyan in this post.  The rest of the <a href="http://www.flickr.com/photos/zivity/2204173201/">collection</a> is fun.<br />
Overall, while the event had its ups and downs, there was really a nice sense of community and cameraderie in both the presentations and in the audience.  The award recipients made really brief and generally humble speeches (with the exception of Fake Steve Jobs, of course), most of them thanking their engineers and their moms.  The videos shown during the ceremony were mostly sent in by nominated companies.  Altogether it felt more like a summer camp show than  the Oscars and it is good to see our community not taking itself too seriously.  On that note, it was great to see Om Malik on stage at the event shortly after recovering from a heart attack that  had left him hospitalized and the subject of much concern among his friends.  When people saw him at the event there much applause and support.<br />
I took some photos of the event myself and plan to post them here soon.</p>
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		<title>Esther Dyson found in zero gravity</title>
		<link>http://www.barneypell.com/2006/05/esther-dyson-found-in-zero-gravity/</link>
		<comments>http://www.barneypell.com/2006/05/esther-dyson-found-in-zero-gravity/#comments</comments>
		<pubDate>Tue, 09 May 2006 17:42:35 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=68</guid>
		<description><![CDATA[found in zero gravity Originally uploaded by Esthr. We met with Esther Dyson today and she told us about her trip to Zero-G on Saturday. Other friends on the trip include James Hong and Kim Malone. I might have come too if my old Mayfield email were still working&#8230; but Esther says I&#8217;ll have another [...]]]></description>
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<a href="http://www.flickr.com/photos/edyson/143039765/" title="photo sharing"><img src="http://static.flickr.com/46/143039765_9a24a9bcb8_m.jpg" alt="" style="border: solid 2px #000000;" /></a></p>
<p><span style="font-size: 0.9em; margin-top: 0px;"><br />
<a href="http://www.flickr.com/photos/edyson/143039765/">found in zero gravity</a></p>
<p>Originally uploaded by <a href="http://www.flickr.com/people/edyson/">Esthr</a>.<br />
</span>
</div>
<p>We met with Esther Dyson today and she told us about her trip to Zero-G on Saturday. Other friends on the trip include James Hong and Kim Malone.  I might have come too if my old Mayfield email were still working&#8230; but Esther says I&#8217;ll have another chance!<br />
<br clear="all" /></p>
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		<item>
		<title>Going Deep for Digital</title>
		<link>http://www.barneypell.com/2005/09/going-deep-for-digital/</link>
		<comments>http://www.barneypell.com/2005/09/going-deep-for-digital/#comments</comments>
		<pubDate>Wed, 28 Sep 2005 16:34:35 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=53</guid>
		<description><![CDATA[Hereâ€™s an interesting article fom the NYT, Going Deep for Digital, about the coming launch of major movies in 3D and the conversion of cinemas to digital technology. [on] Nov. 4, when &#8220;Chicken Little&#8221; opens across the country &#8211; and in at least 85 movie theaters equipped with costly state-of-the-art 3-D projection equipment, silver screens [...]]]></description>
			<content:encoded><![CDATA[<p>Hereâ€™s an interesting article fom the NYT, <a href="http://www.nytimes.com/2005/09/26/business/media/26digital.html">Going Deep for Digital</a>, about the coming launch of major movies in 3D and the conversion of cinemas to digital technology.</p>
<blockquote><p>[on] Nov. 4, when &#8220;Chicken Little&#8221; opens across the country &#8211; and in at least 85 movie theaters equipped with costly state-of-the-art 3-D projection equipment, silver screens and the latest in goofy-looking 3-D eyewear.
</p></blockquote>
<p>This quote from a Disney exec indicates that after many slow starts, 3D might finally be going mainstream:</p>
<blockquote><p>&#8220;I honestly don&#8217;t think it&#8217;s a novelty,&#8221; said Charles Viane, president of distribution for Disney, which may release all its future animated movies in 3-D should &#8220;Chicken Little&#8221; meet expectations at the box office. &#8220;I think you&#8217;ll miss the dimensionalization in movies that don&#8217;t have it.&#8221;
</p></blockquote>
<p>I&#8217;m a believer in the coming age of 3-D. I think it will have broad implications for our interaction with media, and also will fuel strong growth for successful new companies over the next 5 years. For more on 3-D, see my flickr photo album from my trip to SIGGRAPH in LA.  Watch this column for more on this trend.</p>
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		<title>Magic Wallpaper</title>
		<link>http://www.barneypell.com/2005/09/magic-wallpaper/</link>
		<comments>http://www.barneypell.com/2005/09/magic-wallpaper/#comments</comments>
		<pubDate>Wed, 21 Sep 2005 22:58:31 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[NASA]]></category>
		<category><![CDATA[Web/Tech]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=52</guid>
		<description><![CDATA[I just learned about the MagicBoard. The MagicBoard project aims at augmenting a perfectly ordinary whiteboard-like surface with electronic capabilities, via a video projector and a pan / tilt / zoom camera. The user works on the board as in the usual way, drawing or writing with ordinary marker pens. Whenever she chooses, the user [...]]]></description>
			<content:encoded><![CDATA[<p>I just learned about the <a href="http://iihm.imag.fr/demos/magicboard/">MagicBoard</a>.</p>
<blockquote><p>The MagicBoard project aims at augmenting a perfectly ordinary whiteboard-like surface with electronic capabilities, via a video projector and a pan / tilt / zoom camera.<br />
The user works on the board as in the usual way, drawing or writing with ordinary marker pens. Whenever she chooses, the user can &#8220;grab&#8221; an electronic copy of the things that have been drawn or written with the marker pen. This copy is projected back onto the board, precisely overlaying the original markings with the appropriate colour. The physical ink may then be erased and the electronic version manipulated on the board&#8217;s surface: it can be duplicated, moved, enlarged or reduced, printed, or hidden for a moment before being recalled. Meanwhile, the user may add to her designs with the marker pen as before. At any time, these new markings can be turned into digital form to merge with the electronic version of her work.</p></blockquote>
<p><span id="more-52"></span><br />
This work was originally developed as part of the <a href="http://vismod.media.mit.edu/vismod/demos/facilitator-room/">Facilitator Room</a> project at MIT. My friend <a href="http://www.marktorrance.com">Mark Torrance</a> worked on this project during his grad school days at MIT, when it was called the &#8220;Intelligent Room&#8221;.<br />
My friend Heather Read just wrote to me that her daughter is using the MagicBoard in school, so this technology seems to have made it into operational use.  I find this very exciting!<br />
The project also has a connection to the <a href="http://www.space.com/businesstechnology/technology/merboard_rover_020821.html">MERBoard</a>, a collaborative whiteboard developed by one of my former groups at NASA and used during the Mars Exploration Rover mission. In addition to letting users manage electronic content using whiteboard metaphors, the MERBoard was used for synchronous and asynchronous distributed collaboration.<br />
As prices come down and technology improves, I think the form factor of networked interactive whiteboards will become increasingly common in work and educational environments.  Imagine the possibilities of magic wallpaper covering our homes and offices!</p>
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		<title>Marc Cuban at AlwaysOn05</title>
		<link>http://www.barneypell.com/2005/07/marc-cuban-at-alwayson05/</link>
		<comments>http://www.barneypell.com/2005/07/marc-cuban-at-alwayson05/#comments</comments>
		<pubDate>Wed, 20 Jul 2005 19:44:38 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[Venture Capital]]></category>
		<category><![CDATA[Weblogs]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=45</guid>
		<description><![CDATA[Fireside Chat with Marc Cuban, interviewed by Allen Delattre At Always On 2005 July 20, 2005 I thought it was an interesting discussion. Here are the points I found most noteworthy: blog search: I agree with Marc&#8217;s comments about the growing importance of Blog Search, and his view that the aggregators will capture the market [...]]]></description>
			<content:encoded><![CDATA[<p><strong>
<p>Fireside Chat with Marc Cuban, interviewed by Allen Delattre</p>
<p>At Always On 2005</p>
<p>July 20, 2005<br />
</strong></p>
<p>I thought it was an interesting<br />
discussion. Here are the points I found most noteworthy:</p>
<ul>
<li>blog search: I agree with Marc&#8217;s comments about the growing importance of<br />
Blog Search, and his view that the aggregators will capture the market<br />
value from the long tail of blog search.  I personally like<br />
www.blogpulse.com the best. Cuban&#8217;s new IceRocket seems to be direct<br />
knockoff. Blogpulse gets my vote for best blog search engine not just<br />
because my friends from Whizbang days were the founders of this service,<br />
but because it has the best analytics and, unlike Technorati, it hasn&#8217;t<br />
yet hit a scaling barrier.</p>
<li> Releasing movies simultaneously in all channels: I think that&#8217;s a great<br />
idea, and it is exciting to see Marc Cuban in a position to lead the way<br />
here.</p>
<li>Interactive TV and accountable TV advertising models: I agree with him that models for TV advertising are going to change, and that this will be enabled by interactive TV (and time shifting services like Tivo). The 30 second<br />
spot is dying (George Gilder made a comment about this in a preceding<br />
session at Always On), and new measurable forms of advertising are being<br />
developed to take its place.  I don&#8217;t expect it will be as simple as<br />
pay-for-placement, but I do think internet and tv advertising models will<br />
come together in some interesting blend over the next few years.</p>
<li> Dennis Rodman and Paris Hilton&#8217;s intuitive sense for media<br />
manipulation: indeed! (I hope that previous reference doesn&#8217;t cause my blog<br />
to become misclassified&#8230;).
</ul>
<p>Below are my (mostly raw) notes from this session.</p>
<p><span id="more-45"></span></p>
<p>Notes by Barney Pell</p>
<p><a href="http://www.blogmaverick.com/">Marc Cuban</a>: Government can&#8217;t do innovation.  Hollywood is even worse<br />
NBA general manager&#8217;s #1 job is not to win championships, but to keep his<br />
job.  Similarly, Hollywood managers #1 job is to keep their job, and meet<br />
all the starlets you can.  That friction helps.</p>
<p>No matter what DRM you do on content, it will still get cracked, and<br />
they&#8217;ll say it&#8217;s not strong enough. For getting content out, the most<br />
important issues are really about control.</p>
<p>For control on content: our NBA team tried to push out own branded<br />
merchandise with own online store, whereas other teams were supposed to sell<br />
through NBA store only. We sold on our own and did better than them.  They<br />
tried to wheel us back in.</p>
<p><em>q:</em> There was a survey for average consumers, on &#8220;what is holding you back?&#8221; They said<br />
the solutions being offered in the market are way too complex for the aavg<br />
consumer to want to buy or figure it out and get value from it.</p>
<p><em>Cuban:</em> I don&#8217;t agree.  How many use vchip, PIP, etc?  Tech is alwasy too slow,<br />
too expnsive, and too ahrd to use. but then prices gets to the point where<br />
as long as it does one thing it doesn&#8217;t matter.  We used to look at someone<br />
with cellphone as gauche.</p>
<p>Also, surveying people: it&#8217;s not the job of the consumer to think what best<br />
solutions are to the potential needs in the future. People don&#8217;t think about<br />
ultimate tech solutions. Consumers follow the path of least resistance. To<br />
talk to yhour friends and family, the path is the cellphone and becoming<br />
cheap enough to use it.  Overall use complexity doesn&#8217;t matter as long as<br />
you can do the one thing you want to do.  So focus groups are always<br />
misleading&#8230;</p>
<p>That brings us to <a href="http://blogs.icerocket.com">blogs.icerocket.com</a>.  At this point in time in the<br />
blogosphere, there&#8217;s all this discussion about ability to searchblogs, tag<br />
blogs. technorati has been self-proclaimed for tag searches. we&#8217;re changing<br />
icerocket name to blogscour.  and there&#8217;s blogpulse and others.  they allow<br />
you to search for references in blogs. So I can search for myself,<br />
mavericks, to see what consuemrs are saying as representative of consumer<br />
consensus.</p>
<p>This is different from search, as the&#8217;re a real-time nature to blogs, and a<br />
passion to blogs. I did a search on &#8220;Marc Cuban Pittsburgh pirates&#8221;. Or<br />
track our movie about Enron, tracking consumer sentiment. When I search for<br />
these on Google or Yahoo I see the same results every time.  Icerock enables<br />
me to know everyday what&#8217;s being added to the blog consciousness. That&#8217;s a<br />
unique differentiating point going on in search right now. Depending on<br />
where blogs go, how much traction and usage they get from readers, will be<br />
interesing to see the balance between people searching for relevant info vs<br />
timely info. Google has been able to handle one but not the other, so that&#8217;s<br />
why we got into blog search.</p>
<p><em>q:</em> blogging is growing virally, exponentially.  do you see that becoming the<br />
defacto way people communicate about breaking issues.  how will my mother<br />
become a blogger?</p>
<p><em>Cuban:</em> people will still go to outlets they trust and relate to. Fox, CNN are<br />
brands, trusted outlets. But there&#8217;s also a fragmentation or long tail<br />
issue. More people watch cable than broadcast tv, as there are more<br />
channels.  For bloggers it&#8217;s more difficult to stand out as there are so<br />
many choices.  For bloggers to standout and become branded, you have to go<br />
outside the medium, outside blogging, and promote yourself just like<br />
everyone else.  It&#8217;s easier right now, as it&#8217;s new and different. But soon<br />
it will just be another medium where people have to compete and work to<br />
stand out.  This also really leads to aggregators. The individuals won&#8217;t<br />
have a marketing budget, but on an aggregated basis they&#8217;ll have the<br />
marketing muscle. The aggregated blogs will be marketed as a group. That&#8217;s<br />
where I see a lot of value.</p>
<p><em>q:</em> What&#8217;s your position on podcasting?</p>
<p><em>Cuban:</em> I have 2 articles about podcasting on my blog.  The economics are<br />
analogous to streaming for individual podcasters. It&#8217;s different because<br />
with streaming you&#8217;re tied to a device, vs podcasting you&#8217;re<br />
mobile. Regardless, it&#8217;s a long tail phenomena. Podcasting for individuals<br />
will be a labor of love and fun, but your revenue per hour won&#8217;t be minimum<br />
wage.  With that said, it&#8217;s a viable distribution medium for existing media,<br />
like Howard Stern, etc who already have name and demand.  We&#8217;ll take HDNet<br />
world report and make a podcast, it&#8217;s a great brand extender.  But for an<br />
individual to make a business out of it, podcasting is hot, easy, cheap to<br />
distribute, but you&#8217;ll be long tail so it&#8217;s difficult to make money out of it.</p>
<p>Marc Canter: This man is fighting the fight for us to change hollywood. talk<br />
about releasing a movie on movies, theatres, and dvd at the same time!</p>
<p><em>Cuban:</em> My partner Todd Wagner and I own several movie theatres, like Landmark,<br />
geared toward more adult audiences (not disney films). And HdNet, multiple million<br />
subscribers. And HDNet films, where our first move was &#8220;Enron: the smartest guys in<br />
the room&#8221;, which was a real success.</p>
<p>Traditionally the gates are defined by hollywood.  Most money made in the<br />
first week. Studios then make a separate push when go to dvd window. Our<br />
feeling was, why not just release in all forms at the same time and let<br />
consumers decide how they want to receive it. HdNet movies, HdNet<br />
subscribers, theatres, embarcadero, or on dvd on the same date. We&#8217;ll make<br />
you pay a premium for the dvd as prefer theatre initially for costs, but<br />
we&#8217;ll give you the choice.  I don&#8217;t care if you buy a movie on a keychain,<br />
flashdrive, etc: I want to provide it to you in whatever format you want.<br />
Hollywood thinks they have the right formats for you, but we think consumers<br />
want to choose.  Some theatres say they won&#8217;t carry out movies as they<br />
believe in day and date.  I say: look at the Mavericks, every game is sold<br />
out yet they&#8217;re on TV at the same time.  People want to get out of the<br />
house. Good things will happen.</p>
<p><em>q:</em> IPTV, how fast to have it in my house?</p>
<p><em>Cuban:</em> If you have direct tv or dish, you have it now. Not a question of will<br />
you have it, but question of when. Over next 12 months will start to take<br />
off, as Fox will really push it in direct tv. And you can experience it in<br />
video on demand (VOD). Pay per click, cost per action, will translate to<br />
TV. To fulfill that you need some form of interactive tv.</p>
<p>IPTV is just a diferent way of fulfilling demand. However you design your<br />
network, as streaming, broadcast, or internet&#8230; Distribution over internet<br />
won&#8217;t be as big as it could have been, as it fell apart with the failure of<br />
the multicast initiative, which was far more bandwidth efficient. They all just<br />
thought it wouldn&#8217;t be a big deal for a while. Now that while is here, and<br />
having to deliver everything on unicast or p2p bittorrent type basis will<br />
slow that down.</p>
<p><em>q:</em> how many of your potforlio companies are showing up in asia?</p>
<p><em>Cuban:</em> Zero. Complexity rises as travel rises. It&#8217;s easier to do deals closer to home<br />
even though there are some cost savings working it remotely.</p>
<p><em>q:</em> When will you make hdnet and hdmovies available on cable?</p>
<p><em>Cuban:</em> They are available now. but not on comcast&#8230; so call comcast and ask them<br />
to carry these! HDNet will also have the NHL in high def.</p>
<p><em>q:</em> How was Dennis Rodman as a houseguest?</p>
<p><em>Cuban:</em> He just lied around and watched cartoon network. The two people I<br />
learned the most about marketing from were Bill Gates, Michael Dell, Dennis<br />
Rodman, and Paris Hilton.  Dennis didn&#8217;t always know why what he did with<br />
the media was the right thing, but when you listen to him you see he was<br />
right. And Paris too. They played the media like a fiddle and know just what<br />
do to.</p>
<p>[Tag: <a href="http://technorati.com/tag/AlwaysOn2005" rel="tag">AlwaysOn2005</a>]</p>
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		<title>Shopzilla to be acquired for $525M</title>
		<link>http://www.barneypell.com/2005/06/shopzilla-to-be-acquired-for-525m/</link>
		<comments>http://www.barneypell.com/2005/06/shopzilla-to-be-acquired-for-525m/#comments</comments>
		<pubDate>Mon, 06 Jun 2005 15:56:51 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Search]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=32</guid>
		<description><![CDATA[According to an article in Reuters today, the E. W. Scripps Co., which owns newspapers, broadcast and cable TV networks, said it will pay $525 million in cash for 100 percent of Shopzilla, one of the leading pure-play shopping search engines (formerly known as Bizrate). The article offers this rationale for the deal: The Internet [...]]]></description>
			<content:encoded><![CDATA[<p>According to an <a href="http://www.reuters.com/newsArticle.jhtml?type=internetNews&#038;storyID=8710563">article in Reuters today</a>,<br />
the E. W. Scripps Co., which owns newspapers, broadcast and cable TV networks, said it will pay $525 million in cash for 100 percent of Shopzilla, one of the leading pure-play shopping search engines (formerly known as Bizrate).<br />
The article offers this rationale for the deal:</p>
<blockquote><p>The Internet is shaking up the once-staid and lucrative business of classified advertising. Newspaper publishers that once enjoyed a virtual monopoly on the classified market now face increasing competition from Web sites like eBay. </p></blockquote>
<p>This comes just days after <a href="http://www.barneypell.com/archives/2005/06/ebay_acquires_s.html">Ebay agreed to buy Shopping.com</a>. I think the eBay/Shopping.com deal seems to be more strategic, because eBay was already in the business of helping users comparison shop for products. But I do agree that the decline of the newspaper classified advertising business is driving major activity by all the papers. Following on these lines, I expect there will be a string of acquisitions of vertical search engines, particularly those related to classifieds, within the next year.  The next one I would predict: <a href="http://www.oodle.com">Oodle</a>, a classified search engine that aggregates across many sources of classified ads and provides a nice faceted search interface.</p>
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		<title>Everything Bad Is Good For You</title>
		<link>http://www.barneypell.com/2005/06/everything-bad-is-good-for-you/</link>
		<comments>http://www.barneypell.com/2005/06/everything-bad-is-good-for-you/#comments</comments>
		<pubDate>Wed, 01 Jun 2005 23:11:06 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=29</guid>
		<description><![CDATA[Steven Berlin Johnson &#8216;s new book, entitled &#8220;Everything Bad Is Good For You&#8221; is getting a lot of discussion lately, based on the New York Times excerpt. One point of the book is to argue that TV and Video Games are good for you, and to challenge the view that these forms of entertainment degrade [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.stevenberlinjohnson.com/">Steven Berlin Johnson </a>&#8216;s new book, entitled &#8220;Everything Bad Is Good For You&#8221; is getting a lot of discussion lately, based on the <a href="http://query.nytimes.com/gst/abstract.html?res=F60E1FFE345A0C778EDDAD0894DD404482">New York Times excerpt</a>. One point of the book is to argue that TV and Video Games are good for you, and to challenge the view that these forms of entertainment degrade our minds vs. reading written text.<br />
On his blog, the author shares a book passage that was not in the NYT excerpt in which he provides a <a href="http://www.stevenberlinjohnson.com/movabletype/archives/000248.html">satirical perspective </a>of how a video game purist might criticize book reading if video games had come first.  For example:<br />
<em><br />
<blockquote>But perhaps the most dangerous property of these books is the fact that they follow a fixed linear path. You can&#8217;t control their narratives in any fashionâ€”you simply sit back and have the story dictated to you. For those of us raised on interactive narratives, this property may seem astonishing. Why would anyone want to embark on an adventure utterly choreographed by another person?</p></blockquote>
<p></em><br />
I myself have always believed that video games, like games in general, are good for kids and adults alike. I will be interested to read his arguments about TV being good for you, as I must admit that TV feels for the most part like passive entertainment. With that said, I watched an incredible amount of TV as a child, to the point that I could identify commercials within the first 5 seconds.  Since I turned out ok (for the most part, at least), it is possible that this was harmless or potentially even good for me. Or maybe if it hadn&#8217;t been for all that TV, I could have been a contender&#8230;</p>
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		<title>More thoughts on digital media after D3 conference</title>
		<link>http://www.barneypell.com/2005/05/more-thoughts-on-digital-media-after-d3-conference/</link>
		<comments>http://www.barneypell.com/2005/05/more-thoughts-on-digital-media-after-d3-conference/#comments</comments>
		<pubDate>Sun, 29 May 2005 14:43:30 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=25</guid>
		<description><![CDATA[My friend Matt Hurst appreciated my comments on the blog and newspaper panels but asked for more of my thoughts about the issues raised during the D3 conference. This note is a start at such a response. When users access content through a branded source (either a print publication or an online destination), the path [...]]]></description>
			<content:encoded><![CDATA[<p> My friend Matt Hurst appreciated my comments on the blog and newspaper<br />
panels but asked for more of my thoughts about the issues raised during the<br />
D3 conference. This note is a start at such a response.</p>
<p> When users access content through a branded source (either a print<br />
publication or an online destination), the path by which they reached the<br />
content plays a strong role in setting expectations for the credibility of<br />
the content.  Users increasingly access news content through search<br />
engines. This has the effect of giving random access to content. In some<br />
cases, users who click on search results can equally well find themselves<br />
reading an article in a high school newspaper or the Washington Post.</p>
<p> However, while there is some potential for deceptive publications to mislead<br />
readers, the content itself gives many clues about credibility. Many people<br />
want higher quality content that has been put through a reviewed process and<br />
are willing to pay for this with their attention or their dollars. This<br />
point was expressed well at D3 by the newspaper publishers and by Barry<br />
Diller. The new access to additional voices seems to me to be purely<br />
additive and will not detract from the role or business of mainstream media.</p>
<p> As concerns quality reviewed content itself, a larger threat to newspapers<br />
(and to all mainstream publishers) is that high-quality media professionals<br />
(like Dan Gilmoor) can exploit the new publication and distribution<br />
landscape to go out on their own. To the extent that readers identify with<br />
the brands of content (experts, shows) more than the brands of publishers<br />
(newspapers, labels, TV networks), this disintermediation can result in a<br />
massive transfer of value and control. Mel Karmazin, the Chief Executive of<br />
Sirius Satellite Radio, said he believes the users will identify with the<br />
content, which motivated his investment in exclusive licensing of Howard<br />
Stern to Sirius radio. Moreover, small players can focus on narrower topics<br />
that add higher value to niche audiences than does mainstream media.  Steve<br />
Jobs gave a demo of podcasting, which will both add new voices and offer<br />
disintermediation for established content.</p>
<p>With this shift in economics, it is not obvious what is the best way for<br />
mainstream media to respond.  Intermediaries clearly have to serve as good<br />
infomediaries and focus on usable packaging and editorial selection make it<br />
easy for users to find quality content they want. However, mainstream<br />
publishers are traditionally not set up to provide editorial selection with<br />
respect to the long tail of content.  I think the struggle to be relevant to<br />
more narrow segments is what motivated major newspaper publishers to puchase<br />
internet aggregators like Topix.net and About.com.  It also is driving the<br />
shift in music (and now video) from branded networks and publishers like ABC<br />
and CBS to narrowcast technology providers like Sirius Satellite Radio and<br />
Apple&#8217;s iTunes Music Store.  Mel Karmazin, suggested that prospects for the<br />
old networks are limited in the new media world.  If so (still a big if),<br />
the strategy for newspaper publishers may depend on the extent to which<br />
people want to read news they can discuss with other readers vs. the desire<br />
to have news that is most uniquely of interest to themselves.</p>
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		<title>Yahoo&#8217;s David Filo and Jerry Yang at D3</title>
		<link>http://www.barneypell.com/2005/05/yahoos-david-filo-and-jerry-yang-at-d3/</link>
		<comments>http://www.barneypell.com/2005/05/yahoos-david-filo-and-jerry-yang-at-d3/#comments</comments>
		<pubDate>Sun, 29 May 2005 03:39:34 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Search]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=24</guid>
		<description><![CDATA[Kara Swisher and Walt Mossberg interviewed Yahoo!&#8217;s David Filo and Jerry Yang in the last session 2005 All Things Digital Conference. David and Jerry reflected on: The early history of Yahoo! The alternating and intertwined importance of algorithmic search and editorial directories in the past and the future of Yahoo! Yahoo!&#8217;s history and current developments [...]]]></description>
			<content:encoded><![CDATA[<p>Kara Swisher and Walt Mossberg interviewed Yahoo!&#8217;s David Filo and Jerry Yang in the last<br />
session 2005 <a href="http://d.wsj.com/">All Things Digital Conference</a>.<br />
David and Jerry reflected on:</p>
<ul>
<li> The early history of Yahoo!
<li> The alternating and intertwined importance of algorithmic search and editorial directories in the past and the future of<br />
Yahoo!</p>
<li> Yahoo!&#8217;s history and current developments in media and entertainment,<br />
including the Yahoo&#8217;s subscription music service</p>
<li> Communications and Mobile services
<li> The feature wars with Google and other competitors, including the<br />
increasing focus on personalization and community
</ul>
<p>For me, the most interesting part of the whole discussion concerned the<br />
acknowledgement that search is king today, but that tags and personalization<br />
are ushering in a new importance for editorial browsing:</p>
<blockquote>
<p>David: People start with words, but in the results the directory is<br />
there. People have become very comfortable with typing in words.</p>
<p>Jerry: Philosophically, as people want to navigate they may choose to search,<br />
choose to browse. As we see more heightened awareness around tags, it brings<br />
us closer to a filtered or browse scenario. I think we&#8217;re just starting to<br />
see the back and forth scenarios.  Yahoo has that capability. We can do it<br />
in a very integrated way. Eventually those two finding metaphors will<br />
coexist.
</p></blockquote>
<p>The rest of this blog entry contains my notes.</p>
<p><span id="more-24"></span><br />
Note: While I&#8217;m pretty good at capturing sessions in real-time, so this almost looks like a transcript, I don&#8217;t claim that I was accurate in the notes &#8212; I did not capture everything, and abbreviated or interpreted as I absorbed the content.</p>
<ul>
<li><strong><a href="http://d.wsj.com/">All Things Digital Conference</a>
<li>David Filo and Jerry Yang, Co-Founders of Yahoo!
<li>Interviewed by Kara Swisher and Walt Mossberg (Wall Street Journal)
<li>May 24, 2005
</ul>
<h3> Yahoo history </h3>
<p><em>Kara: 10th anniversary of Yahoo&#8217;s founding. Give us some perspective, look back and<br />
get idea then and now, how you&#8217;re feeling, what&#8217;s happened.</em></p>
<p>Jerry: We&#8217;re happy to be stuck between people wanting to leave the conference<br />
and go home&#8230;</p>
<p><em>Kara: What did you envision when you were creating Yahoo? What is your<br />
recognition of where you thought it could go?</em></p>
<p>David: We were trying to build tools and navigation that were useful for<br />
ourselves and our friends.  We didn&#8217;t set out to build a billion $<br />
business. We enjoyed doing it, felt a need for it, felt internet had a lot<br />
of potential, but we didn&#8217;t think 10 years out where we would be today.<br />
Things have gone faster, and slower, then where we thought they would have<br />
gone. But at the very beginning we were just in grad school procrastinating on our<br />
Ph.Ds.</p>
<p>Jerry: We were burning the candle at both ends, asked David why we&#8217;re doing<br />
that? David said if the internet becomes big some day, people will need ways<br />
to find things.</p>
<p><em>Kara: What did you think the internet was going to be at that point, from a<br />
technical point of view?</em></p>
<p>David: It started out as universities and research labs connecting to each<br />
other. It was a research vehicle, very little commerce. When first browsers<br />
came out, people started doing interesting things. Putting out transcripts<br />
to Melrose place, stuff you couldn&#8217;t get anywhere else. We looked at it,<br />
thought it was an interesting medium, didn&#8217;t think about exactly the<br />
possibilities were.  We looked at commerce, thought about startup ideas<br />
around ecommerce. We envisioned a lot of those things, but were primarily<br />
focused on creating tools and services to help people find things and make<br />
it more usable.</p>
<h3> Features: Editorial, Directory, Search, Personalization, Community </h3>
<p><em>Walt: Your first approach was directory, not search. At what point did you<br />
decide a human-edited directory wasn&#8217;t enough and you had to do search? Did<br />
you have doubts or regrets or debate about directory vs. search?</em></p>
<p>Jerry: We always argue, like an old married couple. We felt at the beginning<br />
there weren&#8217;t a lot of quality websites, it was more a novelty at the<br />
time. We were trying to approach the problem as a directory in the way we<br />
presented, but obviously we had a database behind and a search approach for<br />
human editors. We always knew we&#8217;d have to a have a table of contents approach for<br />
directory, and a back of book index for search.  Our first search was<br />
Opentext, then Altavista, Inktomi, and Google for a while.</p>
<p><em>Walt: What % use the directory approach today? </em></p>
<p>David: Today it&#8217;s an integrated service.  The web index is blended with the<br />
directory.</p>
<p><em>Kara: But people don&#8217;t think about a table of contents anymore.</em></p>
<p>David: People start with words, but in the results the directory is<br />
there. People have become very comfortable with typing in words.</p>
<p>Jerry: Philosophically, as people want to navigate they may choose to search,<br />
choose to browse. As we see more heightened awareness around tags, it brings<br />
us closer to a filtered or browse scenario. I think we&#8217;re just starting to<br />
see the back and forth scenarios.  Yahoo has that capability. We can do it<br />
in a very integrated way. Eventually those two finding metaphors will<br />
coexist.</p>
<p>David: Our music property is a great experience. There is a query box. People<br />
have a common question: Now what? What was the music I listened to in<br />
college? Show me a way I can browse, navigate.</p>
<p><em>Walt: What artists are similar, recommendations, genres, etc.</em></p>
<p><em>Kara: You had opportunity being on the Netscape page. What happened there, as<br />
people feel that was your giant break?</em></p>
<p>Jerry: No question that in the early days, Marc Andreesen and those guys who<br />
commercialized the early web. We were the default for a while, over time we<br />
had competitors and they started to have multiple providers, and did it<br />
themselves. One of the things interesting for us I remember it was Christmas one<br />
year and we knew they were going to take us off. It was a true test for the<br />
company. We didn&#8217;t know if we would survive if not part of the browser. When<br />
we went into the new year, not on the browser, saw traffic go down, but then<br />
a few days later it went back up.</p>
<p><em>Kara: Were you surprised they didn&#8217;t do it themselves?</em></p>
<p>David: They were focused on other things. They wanted to make things more<br />
useful. Once they realized how valuable it was they changed.</p>
<p><em>Walt: We had Bill Gates demonstrating virtual earth, which they invented after<br />
Keyhole invented it. Barry Diller talked about maps today. A9 about<br />
photographing fronts of stores. How big a deal do you think this is?</em></p>
<p>Jerry: The feature race is on. Whether satellite imaging, as far as maps go, you<br />
can assume everyone will do it. We&#8217;ll all come at it a bit differently in<br />
terms of what&#8217;s the uniqueness. As a platform in terms of local, we&#8217;ll not<br />
just have satellite feeds and real-time traffic, but local submissions. If you<br />
look at the Flickr acquisition or to really use Yahoo local as a platform to<br />
submit stuff, we think Flickr photos and places of interest, we can drive<br />
this as a point of differentiation. Not just as licensed content, but also<br />
having the user community involved.  Ultimately how users interact with<br />
this, engage and share, is where we think the game will be won.</p>
<p><em>Walt: What&#8217;s the next breakthrough in search and navigation on the web? We had<br />
a number of major milestones, starting with you, Altavista, Google caught on<br />
for faster, more relevant and simpler searching. What&#8217;s the next big thing? </em></p>
<p>Jerry: We didn&#8217;t go over the past history very long&#8230;</p>
<p><em>Kara: There were feature wars in the past. Mark Cuban is enjoying his life because of the<br />
feature wars&#8230;</em></p>
<p>Jerry: We definitely think there were stages. When there were few<br />
documents on the web, a guide metaphor worked. We still believe in<br />
human-assisted navigation. Then when the number of documents exploded,<br />
algorithmic worked.  For the next phase, how to personalize search,<br />
user-generated content, community, rankings driving search.  We believe the<br />
next phase will be more related to what users perceive as value to<br />
themselves and around what matters. The results won&#8217;t be the same when I<br />
type in as when David types something in.  I think everyone pretty much has<br />
the same game plan.</p>
<p><em>Kara: I don&#8217;t think everyone is the same.  You started off more as editorial<br />
product, and that&#8217;s what you&#8217;re doing again. Google was always a simple &#8220;here<br />
you go, leave&#8221; service, while you were a &#8220;stay and enjoy&#8221; service.  For podcasting on iTunes<br />
now, how do you manage it all from a tech and consumer point of view?</em></p>
<p>David: You have to let users search for themselves. When algorithms don&#8217;t work,<br />
for things like music what you want is based on your preferences. On top of<br />
raw searching, you want editorial folks to come in and say this is good or<br />
bad, which genre. Above that, leverage community, like Flickr, where other<br />
people come in and help tag.  All these technologies will happen with<br />
different emphasis for different type of content.</p>
<p><em>Kara: Editorial for podcasts seems very hard.</em></p>
<p>Jerry: It won&#8217;t be a one-way editorial process. We think it&#8217;s helping them sort<br />
through reviews and what they&#8217;re seeing. It may be in the background, or<br />
aggregating resources. But it won&#8217;t be editorial without technology, or vice<br />
versa. Jumpstart through editorial ways for people to have discussions, and<br />
have interactive experience.  Goal is to provide level of filtration and<br />
point of view for a user, where it&#8217;s mind-boggling for them to go to the<br />
blogosphere. Make it differentiated and approachable.</p>
<h3> Media, Music and Entertainment </h3>
<p><em>Walt: When did you get involved in online music?</em></p>
<p>David: We acquired launch 4 years ago.</p>
<p>Jerry: Before launch we were talking about licenses.</p>
<p>David: Today we have a whole set of offerings around that.</p>
<p><em>Walt: You just launched a new subscription music service a little late to the<br />
game, but with a big bang for charging 1/3 of what others are<br />
charging. Steve Jobs said you&#8217;re charging below cost. They have a betting<br />
pool at Apple which month will you raise the price, and jobs says 5<br />
months. How you can afford to do that?</em></p>
<p>Jerry: We have a  pool, when will Apple offer subscription service!<br />
Whether it&#8217;s download, subscription, or free service (we&#8217;re the only company<br />
with a large free audience), it&#8217;s business driven by labels and label<br />
economics. We really feel the game is not about just the music you access<br />
and listened to. We&#8217;re trying to take the game to help the user engage in<br />
the music, make something out of the music. Editing play lists, sharing,<br />
instant messaging is built right into it. Create communities of music lovers,<br />
public, private, or semi private, and make it something they can be creating<br />
and engaging on top of it. That&#8217;s where we can create sustainable<br />
advantage.</p>
<p><em>Walt: But I have to be using Yahoo at that point, so it turns me into a Yahoo<br />
messenger user.</em></p>
<p>Jerry: There are already 100 million of them, so if a fraction turn into subscribers then it&#8217;s<br />
interesting. We want to have a level above the basic transactions.</p>
<p><em>Walt: Long-term pricing? </em></p>
<p>Jerry: We are open that this is intro pricing. We want to get community as<br />
quickly as possible. Over time this will drive sustainable stickiness around<br />
multiple hardware platforms. We have to charge something because the labels<br />
are charging us for this.  Not a stable product. Once we launch we can keep<br />
on adding things to it. I wouldn&#8217;t include future ways to monetize.</p>
<p><em>Kara: In entertainment, you had Yahoo FinanceVision service, like web<br />
CNBC. Time to bring it back, I&#8217;ve got khakis.</em></p>
<p>Jerry: This is back to the future. Stuff that was tried and dropped may now have<br />
the right time.  Many things coming today are like what Pointcast was in the<br />
90s. Broadcast.com, audio continues to be key. It&#8217;s one of those content<br />
types that in the internet will have a huge value, not just in the head but<br />
in the tail.</p>
<p><em>Kara: Terry cut FinanceVision. Now you have a new CEO well known throughout<br />
Hollywood, and he just hired someone director of ops from fox. Also hired<br />
someone from wsj online service. Heavy editorial.  You did this before and<br />
exited. Why did you exit then, what are you doing now?</em></p>
<p>David: We&#8217;ve been in sports, content in general almost from the beginning. Since<br />
a lot of these hires are just going down the same path. Our sports, news,<br />
finance site have a lot of aggregating third-party sources. It&#8217;s just taking<br />
what we&#8217;ve been doing for a long time to the next logical step. We have some<br />
big plans.</p>
<p><em>Kara: Can you tell us one or two? What are you doing hiring these Hollywood<br />
types?</em></p>
<p>Jerry: More and more interaction between the creative community (not just<br />
Hollywood, but in textual content, journalism, video/audio, bandwidth<br />
consuming type content), and huge amount generated by the users. Video<br />
content will be the next photo wave. Also the internet is where the audience<br />
is, so by having a center of excellence in Hollywood and having people who<br />
know how to work with creative energy on the internet. We&#8217;ll show the world<br />
we can do better things with content, and show it through audiences. 50% of<br />
an average person&#8217;s media time is spent on the internet, and most of the<br />
people in the creative community want to be involved.</p>
<p><em>Kara: Does that mean a Yahoo TV channel? Your new CEO has a strong background<br />
here&#8230;</em></p>
<p>Jerry: Ideas need to work for this medium.</p>
<p>David: We&#8217;ve taken a less traditional approach to it. So this is just trying to<br />
inject what should have been there from the beginning, people who are used<br />
to working with this stuff.</p>
<p>Jerry: Two examples of what this group is trying to do are games and<br />
music. Music evolution is taking place through these connections. As for<br />
games, there was just a big show last week in LA. We&#8217;re trying to play a big<br />
role in the games business, not just casual and parlour games but also in games<br />
more generally.  We have one of the best news sites on the internet. We&#8217;re<br />
making great advances in search, rss, content integration. How do we<br />
continue to mine and discover, with increasingly talented people coming to<br />
the internet.</p>
<h3> Communications and Mobile Phones </h3>
<p><em>Walt: All your 10 years has been tied closely to the PC, that&#8217;s how people<br />
access some of your services. Somewhere along the way you did work on<br />
cellphone. We&#8217;ve been talking here about the cellphone as a hot platform now<br />
and in the future. </em></p>
<p>David: 5-6 years ago we started to invest heavily in the mobile space. In the US<br />
it was too early. Today networks and devices are getting to where our<br />
products and services play well there. It&#8217;s one of the key focuses across our<br />
company to get their content to work well on these devices. You&#8217;ll<br />
definitely be seeing over 12 months or so. We&#8217;re starting to release games<br />
on cellphones, so you can play chess etc online and play phone vs. PC.</p>
<p><em>Walt: What other sources? IM on phone?</em></p>
<p>Jerry: In places where we have a lot of Yahoo and PC users, how to take a Yahoo<br />
experience and allow them to be even more empowered and flexible in their<br />
mobile devices?  How to make Yahoo mail, photos work better on your phone. I<br />
heard 70B photos are trapped on your mobile phones&#8230;</p>
<p><em>Walt: They&#8217;re all crappy&#8230;</em></p>
<p>Jerry: &#8230; You can imagine a world where communications and photo are integrated in a way you<br />
can take a picture, go to Yahoo mail or photos and it shows up. We&#8217;re trying<br />
to do that in a very platform integrated way for 100 millions of users.</p>
<p><em>Kara: What about entering telephony yourself, Skype or MVNO [mobile virtual network operator]?</em></p>
<p>David: We just launched a PC-to-PC voice service last week.</p>
<p>Jerry: We&#8217;re partnering with phone companies. Want voice as part of what you<br />
do. Even the im2im calling service is great, a way to leverage the notion of<br />
internet and voice.  Leveraging the data business is going to be big. We&#8217;re<br />
embedding Yahoo software on Nokia phones. So people will see leveraging<br />
phones for sustaining content services.</p>
<p><em>Walt: Don&#8217;t you have to deal with the &#8220;orifices&#8221; mobile phone carriers? You<br />
can&#8217;t just ask users, you have to go to sprint or Verizon..</em></p>
<p>David: You already have mail and IM driving many of the minutes on<br />
handsets. We&#8217;re doing deals around the world for this stuff. Some are<br />
cooperative, some not. But once you get in there and show them what kind of<br />
usage you can drive, they get interested.</p>
<p>Jerry: As the industry grows, they have challenges. If everyone decided to download<br />
video at once they wouldn&#8217;t make money. We first started our on broadband<br />
side with dsl partners and have a whole business built around partnerships.<br />
The world has to be more open all the time. You have computing devices in<br />
your pockets. They&#8217;re reluctant to give up control.  SBC have industry<br />
leading perspective.  They&#8217;re all taking different approaches to this<br />
space. These guys learn from each other.  We not only work with the carriers<br />
but they do have a way for users to download directly from the net.</p>
<p>David: We see a day when these systems are open. In the meantime we have to work<br />
with what we can do.</p>
<h3> Google and other competitors </h3>
<p><em>Kara: David you were a big proponent of Google, gave them the chance that<br />
Netscape gave you.</em></p>
<p>David: When we made the choice of going with them, it was based on what was the<br />
best for our users. That&#8217;s why we went with so many providers and made<br />
changes. At that point we weren&#8217;t salesforcing that technology and felt they<br />
had the best service.</p>
<p><em>Walt: Do you regret it?</em></p>
<p>David: They earned their success, and would have done it without us.</p>
<p><em>Walt: You don&#8217;t feel you sent traffic to them for too long?</em></p>
<p>Jerry: Hindsight is always perfect. But you have to remember we were in a tough<br />
time for our industry in late 2000/01. Having Terry join us, management team<br />
focus on how do we make money and turn ourselves around as a business was<br />
the only focus at the time. That&#8217;s also the time when Overture and Google<br />
found business models. We don&#8217;t kick ourselves too much because today we<br />
have a business.  I take my hat off to their whole company. They did<br />
something where there was only ashes.</p>
<p><em>Kara: Who do you consider your biggest competitors?</em></p>
<p>David: We&#8217;ve had broad competitors like AOL, Microsoft, and folks like Google hitting<br />
certain areas. Obviously Google is continuing to expand.</p>
<p><em>Walt: Were you shocked when Google invented the idea of customizing the<br />
homepage last week? </em></p>
<p>Jerry: Bill probably is right when he said he&#8217;s been in satellite a long<br />
time. Prior ownership isn&#8217;t what&#8217;s important, it&#8217;s can you be successful. We<br />
talked about personalization when we started. We are extremely<br />
competitive. Where we may differ is we&#8217;d rather just go out and do it,<br />
launch things for 100M of our users, prove that business models really work<br />
for our users and leave you two to write about it.</p>
<p><em>Kara: What is your role right now? What do you both do?</em></p>
<p>David: We haven&#8217;t run the company for a while. I&#8217;ve stayed focused on the tech<br />
side, everything from tech operations to future architecture. I tend not to<br />
do these kind of things.</p>
<p>Jerry: Our roles as founders always evolved. We&#8217;re still active. David prevented<br />
me from writing software a long time ago. Today I think about how we should<br />
evolve our products and platforms, how our users will take this notion of<br />
convergence which seems to be actually happening now, see how to take<br />
advantage of it with our assets. There&#8217;s no job spec for what we do, but we<br />
obviously love it and hope we have a few years left.</p>
<h3> Q&#038;A </h3>
<p>Question: (Esther Dyson): Personalization of medical and health info is an<br />
opportunity: What are you doing with the health part of your site?</p>
<p>David: We have an area devoted to health. We haven&#8217;t invested a huge amount but<br />
it&#8217;s under renewed focus. You should see good things to come, it&#8217;s a big<br />
potential area for us.</p>
<p><em>Kara: Privacy? </em></p>
<p>David: Privacy across the board</p>
<p>Jerry: We&#8217;ve been astounded when we allow people have Yahoo groups and<br />
discussions, it&#8217;s about them finding each other more than us doing anything<br />
specific. They connect and support each other with info about infectious<br />
diseases and really personal issues.  A lot of other stuff around using<br />
community and health as a way to drive content and interaction is where we<br />
can do more.</p>
<p>Question: (Jim Breyer from Accel): If you were to start a new consumer media<br />
business, what might it look like?</p>
<p>Jerry: I&#8217;d get my $ from Accel partners.<br />
David: This is the only thing we ever started.</p>
<p><em>Kara: Jerry: This was your first job after college, what next?<br />
Jerry: Being a father&#8230;</em></p>
<p>Jerry: If I knew I would be doing it. Offline I&#8217;ll give you some ideas.</p>
<p>David: We&#8217;re still at Yahoo trying to execute the things that do come to<br />
mind. Convergence of video, TV, and computers is certainly interesting. What<br />
happens when TV comes over IP and all the implications that has.</p>
<p>Question: (Tim O&#8217;Reilly): Thinking about websites as components of cooperating<br />
applications. There&#8217;s been activity around Google maps as it&#8217;s easy to<br />
hack. Someone did a mash-up of Google maps and Yahoo real-time traffic but<br />
you forced him to take it down. What do you think about hackers building new<br />
apps on top of what you do?</p>
<p>David: A focus for us in the future is opening up Yahoo. Open APIs for people to<br />
build on top of us. Another is to let people get access to info elsewhere on<br />
the net within Yahoo.  For content that we don&#8217;t own the rights, we have to<br />
control that. But for things we do own and control we are thinking about how<br />
to make open.  Being a platform for developers to use is exciting for us.<br />
We acquired Flickr related to this purpose.</p>
<p>Jerry: We&#8217;re drinking the kool-aid from you.  Yahoo music engine is an<br />
example. We have a modest but growing developer network. We&#8217;re amazed by<br />
people&#8217;s creativity and will support it within the rights we have.</p>
<p>Question: How did you take the company to the next level when you didn&#8217;t have the<br />
business experience?</p>
<p>David: Luck. We were fortunate to be in the right place at right time and hit<br />
something that turned much bigger. Early on we made decisions to get people<br />
into the company that had done this before and step away and focus on where<br />
we had value. Bringing in people on business and tech side from all over. It<br />
was interesting for us to go through the process and learn how to build a<br />
company, but didn&#8217;t want to get in the way of being successful.</p>
<p>Jerry: Echo that. The only thing we were able to do well was get other people<br />
who were better than we were to be passionate about the company.<br />
We had a &#8220;no bozo&#8221; rule where the only two bozos were the founders. You<br />
don&#8217;t create companies by individuals but through teams.</p>
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		<title>Barry Diller at D3: Search and Ecommerce, Media and Entertainment</title>
		<link>http://www.barneypell.com/2005/05/barry-diller-at-d3-search-and-ecommerce-media-and-entertainment/</link>
		<comments>http://www.barneypell.com/2005/05/barry-diller-at-d3-search-and-ecommerce-media-and-entertainment/#comments</comments>
		<pubDate>Sat, 28 May 2005 21:19:45 +0000</pubDate>
		<dc:creator>Barney</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Search]]></category>

		<guid isPermaLink="false">http://174.120.172.92/~barneype/?p=23</guid>
		<description><![CDATA[Kara Swisher interviewed Barry Diller on the final day of the 2005 All Things Digital Conference. Barry reflected on trends in Media and Entertainment in a digital world, and provided significant insight into the strategy behind his purchase of Ask Jeeves and the InterActive Corp Ecommerce network. Key items I found interesting: On increasing new [...]]]></description>
			<content:encoded><![CDATA[<p>Kara Swisher interviewed Barry Diller on the final day of the 2005 <a href="http://d.wsj.com/">All Things Digital Conference</a>.<br />
Barry reflected on trends in Media and Entertainment in a digital world, and provided significant insight into the strategy behind his purchase of Ask Jeeves and the InterActive Corp Ecommerce network.  Key items I found interesting:</p>
<ul>
<li><strong>On increasing new voices in online media</strong>(following on the Blogs and Mainstream Media session earlier that day): More online contributors won&#8217;t fundamentally change things. Editorial will always be important. Talent will rise to the top. Gatekeeping is good and will always have economic value. Newspapers that have good print products will certainly have valuable online products, as long as they don&#8217;t reserve the best content for their offline media.
<li><strong>Strategy behind the purchase of Ask Jeeves</strong>: IAC realized that &#8220;Everlasting life is probably going to begin with a search<br />
box.&#8221; Ask Jeeves has a great search experience. By putting stronger marketing muscle behind it and integrating with it IAC&#8217;s other properties that generate tons of traffic (e.g. match.com, citysearch, expedia, realestate.com), we can increase the value of the site and ensure a front-door experience into all their businesses. The simple ability to increase traffic to Ask Jeeves made this a straightforward economic decision.</p>
<li><strong>On satellite and photographic store-front views</strong>: Barry doesn&#8217;t think this is as compelling as many other search features, such as reviews and comparisons of local restaurants.
<li><strong>Barry now loves his users</strong>, vs. 6 years ago when he said he didn&#8217;t think about them.
</ul>
<p>The rest of this blog entry contains my notes.</p>
<p><span id="more-23"></span><br />
Note: While I&#8217;m pretty good at capturing sessions in real-time, so this almost looks like a transcript, I don&#8217;t claim that I was accurate in the notes &#8212; I did not capture everything, and abbreviated or interpreted as I absorbed the content.</p>
<ul>
<li><strong><a href="http://d.wsj.com/">All Things Digital Conference</a>
<li>Barry Diller
<li>Interviewed by Kara Swisher
<li>May 24, 2005
</ul>
<h3>Media</h3>
<p><em>Kara: We need to understand how hits are going to be made now. Steve Jobs<br />
talked about podcasting. Mel talked about eliminating network news, which<br />
used to have most of the audience.  with the long tail, things are much more<br />
dispersed, how do you to it?</em></p>
<p>Barry: Just like anything, you have an idea you think is good, put it on<br />
tape. distribution will help segment audiences. the basics never change. in<br />
the blog session, it comes down to if you have a voice and its a good voice,<br />
somebody, two or a million people, will pick it up.  Talent outs, and the<br />
opposite happens too. It&#8217;s not a phenomena that will fundamentally change<br />
things.</p>
<p><em>Kara: Spielberg had to go through a number of gates.</em></p>
<p>Barry: Gates are good, discipline is good. A good editorial process is<br />
fundamental to the talent. It&#8217;s easy to make a film that is 9 hours long,<br />
push a button and it goes out. But a good organization sifting ideas has the<br />
job to separate and bring it along to development, pass through gates, which<br />
means things don&#8217;t get through, and that&#8217;s a good thing. We&#8217;re all often<br />
better served by that. Widening pipes is also great, but don&#8217;t take<br />
editorship away.</p>
<p><em>Kara: Not as many influencers? </em></p>
<p>Barry: Still in mass communication, of course there are. In major studio form<br />
the editorial has become a marketing business, hit tent poles. That demand<br />
usually makes for bad films. That&#8217;s why we have such crappy films as it&#8217;s so<br />
geared toward marketing, back end running front end, residual values.<br />
but then you get surprises, where Universal spends $200M on truly<br />
unwatchable &#8220;Ven Helsing&#8221;, then spends 1/4 that on &#8220;Meet the Fokkers&#8221;, which is<br />
a giant smash.  Editorship will never go away. It gets waylaid, but then others take over.</p>
<h3>Ask Jeeves, Search and Ecommerce</h3>
<p><em>Kara: why did you purchase Ask Jeeves? </em></p>
<p>Barry: We were initially very defensive about search as worried it could<br />
disintermediate our commerce intermediary sites. e.g. in travel search,<br />
people can just search for the best fare and there goes the biz model for<br />
Expedia (in some people&#8217;s minds). In the end, we decided brands, so long as they kept being of service, will<br />
stand, we aren&#8217;t going to get taken out. Our worry was that Search would<br />
come along, and all of them would go into our vertical businesses (Kayak or<br />
Yahoo would come into travel, compete with Match.com).<br />
Time has made us believe more that meta-search won&#8217;t destroy our travel<br />
business. What would destroy it is if we screw up our service, don&#8217;t take<br />
care of customers.</p>
<p>Then we switched. Everlasting life is probably going to begin with a search<br />
box. We said no to the $20B that Time Warner was asking for AOL, and there<br />
was only Ask. AOL has a fantastic audience, maybe eroding but not in toto. They have loyal<br />
consumers. We thought there were many things that could be done.</p>
<p>What convinced us about Ask was we liked the search features better than the<br />
competition. You ask &#8220;weather in Capri&#8221;.  On Google you have to go to<br />
weather underground, etc.  In ask jeeves, a result comes up right away with<br />
the weather in Capri.  You can ask thousands of questions, put in a query and get results right away.</p>
<p>They also have binoculars, instead of opening search results and finding it<br />
isn&#8217;t what you want, which is true of most search, you can just highlight<br />
the binoculars and up comes a thumbnail preview of the website.<br />
Also it&#8217;s contextual search, not algorithmic. Just to have something that is<br />
most popular may not be relevant to you. What&#8217;s relevant is to discern the<br />
context of what you&#8217;re interested in. Instead of search results in the right<br />
side of Google, if you type in your name on the right side of &#8220;your name&#8221;<br />
will be history, biography, other people you&#8217;re associated with. So you can<br />
quickly use context to drive you.</p>
<p>So we realized the Ask Jeeves problem wasn&#8217;t its lack of quality. it was as<br />
a standalone company they couldn&#8217;t market. they couldn&#8217;t punch an inch out<br />
of their quarterly stock numbers.  With 45M unique users on our side of the<br />
table, we can also help get them people to look in and see if they like the<br />
search, plus good marketing. We asked 1 question: with market share for search being Google 30%, Yahoo 30%, Microsoft 17%, AOL 6%. jeeves 1%.  Could we move it to the left and gain share? The area is growing in any case.</p>
<p><em>Kara: how does it relate to your other businesses?</em></p>
<p>Barry: search is going to evolve. after you use it a while, much of the time<br />
you&#8217;re unsatisfied.</p>
<p><em>Kara: There is more commerce being shoved in.</em></p>
<p>Barry: and it&#8217;s not contextual.  Citysearch has nice maps.<br />
&#8220;we invent nothing&#8221;, &#8220;we exploit, &#8220;we recognize opportunity&#8221;.<br />
After us being involved for 7 years, Citysearch broke even, which is some<br />
triumph. now it&#8217;s a positive contributing business. But think of it this<br />
way: you want to find whatever you want to do locally. nobody has dealt with<br />
local information in a structured way like we have.</p>
<p>For a restaurant, it will give you ratings, all sorts of additional info<br />
that doesn&#8217;t exist elsewhere. you can go from big macro to narrow searches<br />
with rich data in it. Citysearch will supply that.<br />
each of our services. I can&#8217;t imagine we can&#8217;t make the best travel site from global search.<br />
we think the evolution of search is to be contextual, get you closer to what<br />
serves you, what you want more quickly, easily, ergonomically.</p>
<p>we&#8217;re the 2nd largest revenue source that Google has (behind AOL). they<br />
serve ads on asks until 2007.  after that, we can build our own ad service<br />
business, or ask Microsoft, Overture, and Google if they want to ad serve to our<br />
traffic. it doesn&#8217;t really matter.</p>
<p><em>Kara: what happens when you have more control over that<br />
relationship?</em></p>
<p>Barry: we already have control. we can do whatever we want. so long as it is<br />
ours.  we think these are media businesses. they aren&#8217;t winner take all,<br />
almost never, there will be multiple players.  over time Yahoo and Google<br />
won&#8217;t have this share of audience. we might not have it, but I love<br />
competing against larger players as a relatively new entrant. There is something<br />
I&#8217;ve got to say that people might want to look in on. I think it&#8217;s a great<br />
fight.</p>
<p>Barry: all my experience has been you gain share from entrenched players by<br />
having a differentiated product. As much  as we can, that&#8217;s as much as Ask<br />
can do. Differentiation in a world that is pulling this.  That box, whether<br />
for info, goods, services, video, everything you want to pull onto a screen,<br />
is the way people will want to do it.</p>
<p><em>Kara: large and growing commerce.  Vs. Amazon, different facets. what&#8217;s<br />
changed in last years about commerce on internet?</em></p>
<p>Barry: Retail goods was the laggard category, just now starting to take share. Its<br />
velocity is beginning to talk.</p>
<p><em>Kara: what areas of retail?</em></p>
<p>Barry: Big refrigerators are probably not first adoption. but it&#8217;s part of hand-eye<br />
coordination, getting more familiar with it. Once you do it a few times, get<br />
into system of address, credit card, one stop shopping, which is so great<br />
for consumers, you do more things on them. Once you get rich video, which is coming soon, and home media center, and<br />
point and click, then it just soars.</p>
<p><em>Kara: What are we missing in the technology for this?</em></p>
<p>Barry: I was just in Venice, the city that&#8217;s sinking, has better connectivity<br />
than NYC. The home media center is the most critical piece of equipment that every<br />
home wants to have. it will distribute all these feeds to whatever size<br />
screen you want. primarily in the house. and through that system, a little<br />
red execute button, to say &#8220;i want that&#8221; and it&#8217;s there today or tomorrow,<br />
all that infrastructure is there today.</p>
<p><em>Kara: Mobility?</em></p>
<p>Barry: Wireless will of course develop. But I think people won&#8217;t go buy a dress<br />
or a cow while they&#8217;re moving. I think this will be more likely a home<br />
experience for what is appropriately those kinds of goods and services.<br />
Now if you&#8217;re walking down the street and want a quick pizza, that will be<br />
wireless. Whatever you want while you&#8217;re moving.</p>
<p><em>Kara: Of your many businesses, which are growing?</em></p>
<p>Barry: All our businesses are growing. Last year they said travel was going to be destroyed,<br />
but demand is up in high 20% year over year. even thought it&#8217;s a penetrated<br />
category, it&#8217;s still only in the low 20%&#8217;s in terms of adoption.<br />
leisure travel and increasingly corporate.</p>
<p>Ebay&#8217;s challenge &#8211; their only challenge &#8212; is sustained growth. At a<br />
certain point it must flatten.</p>
<p>Amazon is fantastic. For books, the number of people whose habits have<br />
completely changed is incredible.  these changes are evolutionary<br />
changes. we talk about them now. pretty soon, just like search from the sky<br />
satellite which captures people&#8217;s attention. But after you&#8217;ve seen your<br />
house, and the building vertically which looks like  a toothpick, I say what<br />
am I going to use this for now? It doesn&#8217;t look so good top down. or even the slightly horizontal&#8230; I think you use maps to get places. local maps for people who live in cities are generally mostly a waste of time as you tend to know where a given restaurant is if you live in LA.  You know where the whopper is sold. If you&#8217;re traveling, if it&#8217;s complicated, it has utility, but it&#8217;s no big deal.</p>
<p>Real estate is a big deal, a huge market sector, where historical<br />
structure of the business, with realtors (>1M realtors in US?), national<br />
association of realtors, and system has commission structure, maybe dropped<br />
only a little as prices have gone up. we&#8217;re not out to get rid of realtors,<br />
but in fact there&#8217;s never been a process that comes in and says there is<br />
another way to do this that actually gives you the info you need. a huge<br />
fraction of people who buy houses first do research on the internet. But<br />
Dept of Justice said they would allow new competition to do this. At the moment, realestate.com is playing a leading role in doing this. Over time I think the dynamics of the business will be impacted by that.</p>
<p><em>Kara: What about Rentals? Craigslist pulled 10s of millions of $$ from SF<br />
Chronicle.</em></p>
<p>Barry: It&#8217;s a better service, but it&#8217;s hardly dynamic. We&#8217;ll start<br />
marketing realestate.com in the fall. The interface saves time and money,<br />
it&#8217;s more efficient.</p>
<h3>Entertainment</h3>
<p><em>Kara: Hollywood. A couple years ago you were upset about what FCC was doing<br />
with media ownership. More info out there now, what do you see for big<br />
traditional media companies? </em></p>
<p>Barry: They&#8217;re finding out there are issues of mass, understanding, and efficiency. There looks to be a period. the only vertically integrated company that has a strategy is Newscorp: global, use various forms of distribution, all of which are integrated. because it&#8217;s a dictatorship and lead by someone with a true, deep, broad understanding. The other companies had a strategy of buying what was possible. They&#8217;d add pieces on without, in most cases, ever really integrating them or having a strategy for this.  NBC Universal might get a strategy under GE leadership. It&#8217;s domestic, so it doesn&#8217;t come close to Newscorp, but its idea of taking and really using all their services in relation to each other is really savvy.  Unless you do that there is no reason to own these disparate assets. It&#8217;s in one house, but where nobody eats or talks together and nothing much happens.</p>
<p><em>Kara: would you ever go back to entertainment?</em></p>
<p>Barry: Absolutely. Now is a perfect time. There is no independence left after all this<br />
consolidation. The only one left of real size is Warner Burnett (??). We will be distribution agnostic from now forever: everything is going to be digital. Being distribution agnostic, if you&#8217;ve got the goods and want to put the capital together against production assets, is terrific.</p>
<p>We&#8217;re entering the age where distribution is unlikely to be the toll-bridge. Once it&#8217;s not dear, the power of a good idea or story well told and enough money to tell people about it (and you don&#8217;t even need money to tell people about it as the most viral system in the world is sitting there), there is tons of value there.</p>
<h3>Q&#038;A</h3>
<p>Question: Jimi Gutterman, Forester. 6 years ago Esther Dyson asked if you loved<br />
your customers and you said I don&#8217;t think in those terms.<br />
Barry: I do now.  HSM entire campus is literally bannered with &#8220;love the<br />
customer&#8221; as the central rallying cry of the business.</p>
<p>Question: Value of aerial photos on Google.  InfoUSA is taking ground level view of<br />
every business in USA.  Do you see value in that kind of photo?</p>
<p>Barry: Sure, there is some value in satellite photos.  Storefront is nice to<br />
see, if you have a burning desire to see shoe store front before you go in<br />
it, it has some utility.  These things aren&#8217;t thought through from the perspective of people actually want to use. They&#8217;re gadgets. I&#8217;d rather know in Citysearch for cleaning stores what thousands of people rated that instead of the next cleaning store, and whether it was .4 miles closer to where I was, then I would a map telling me whatever.</p>
<p>Question: How will distribution change newspaper industry for publishers?</p>
<p>Barry: I&#8217;m on the board of Washington Post, and I support everything Don Graham says.<br />
I wouldn&#8217;t accept the idea of declining subcriptions, I would fight like hell to<br />
increase it. There are small cases where that&#8217;s doable.  Starting with the print product, there is still possible growth. But there is enormous growth of info delivered electronically. Those papers that have print side being spare with what will go on the website in order to protect their own local hegemony or print product is crazy. You have to make that web product fantastic, keep investing and put stuff in it. Because there is no question that if you have a good print product, there is a web version of it that is going to be able to have your total readership and your total brand grow and you&#8217;re going to get paid for it one way or another, whether by subcriptions, micro-payment, or ads.</p>
<p><em>Kara: which of those 3 payment mechanisms do you prefer?</em></p>
<p>Barry: We&#8217;re in early days. various forms of direct selling, which is what<br />
internet is by definition. this long arc from ad as we thought it was to<br />
direct selling is the way most editorial product is going to get paid,<br />
rather than subscription models.</p>
<p>Question: Ask acquired Excite Europe last week. is Excite brand going to be the<br />
name for search?</p>
<p>Barry: no.  excite is a pure portal. it didn&#8217;t get much attention because it<br />
had to tow the quarterly dollar mark. it will stand on its own as excite,<br />
doesn&#8217;t have a lot of consumers now, but I think it can in various ways. it<br />
will not be our search.  our engine will either be called ask jeeves or some<br />
form of those two words with maybe one word missing.</p>
<p><em>Kara: Is any tech product exciting to you this year?</em></p>
<p>Barry: Motorola razor. It&#8217;s really thin, and works for me. I have thrown more cell-phones at the wall but I like that product.</p>
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